Tuesday 4th October, The Studio, National Concert Hall, Dublin

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‘Making Nature Count’ brings together scientists, economists, NGOs, accountants, policymakers and businesses to look at the natural capital approach from a variety of perspectives and examine its potential to help address the environmental and social challenges we face.

Natural Capital is defined as the planet’s stocks of water, air, minerals and living things, which deliver ecosystem services that we depend on. These services are seen as ‘free’, as such we do not value them in the same way we value things we have to pay for. Today, many of the most important ecosystem services our growing global population needs are being compromised and some are showing signs of failure. Why? Part of the reason is that the laws of economics were laid down before we understood the laws of ecology: you can’t have infinite growth on a finite planet. Can we retrofit capitalism for a sustainable society? Can we reflect the true value of the natural world in political and economic decision making? Can we make nature count?

On Tuesday 4th October at the National Concert Hall, Ireland’s Natural Capital Forum supported by Sustainable Nation Ireland is exploring answers to these questions with a unique group of internationally renowned speakers, including Tony Juniper (former Director of Friends of the Earth, author and campaigner); Gary Gillespie (Chief Economic Adviser to the Scottish Government, who made ‘increased natural capital’ a national performance indicator and enshrined nature in Scotland’s economic strategy); and Ambassador David Donoghue (Ireland’s permanent Ambassador to the UN and Co-Chair of the Sustainable Development Goals – video address).

Natural Capital Forum is also hosting an exclusive 1 hour Business Breakfast Briefing on the morning of the conference at Bank of Ireland, Burlington Plaza, Dublin 4. This event is for private sector organisations interested in learning more about the Natural Capital Protocol for business, which has been piloted by Nestle, Dow Chemical, Coca Cola, Olam, Tata, Shell, and many more. To secure your place, contact Ireland’s Natural Capital Forum directly –

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Natural Capital Conference ‘Making Nature Count’, supported by Sustainable Nation Ireland

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